SUCCESS MATRIX

YOUR BUSINESS, YOUR CHOICE

How many homes do you want to sell this year?

At Pederson Realty, you have the opportunity to run your business the way YOU want to run it. You are the one who decides what is a good use of your time. You decide how your business will grow. You know yourself and your strengths better than anyone. You are solely responsible for the successes and failures your business experiences. We are not here to require you to do things, we want to inspire you to succeed. In the spirit of inspiring success, we have developed a list of best practices to develop your business. You decide what level of success you are committed to. You choose your path.

0-5 Homes Per Year

  • Wake up
  • Check Facebook 
  • Talk to sphere

6-15 Homes Per Year

  • Wake up
  • Post on Facebook
  • Talk to your sphere about Real Estate
  • Call, text and email all incoming leads immediately
  • Go to the office 1 time per week minimum
  • Email database about office events
  • Hand out business cards
  • Lead generate
  • Make a business plan

16-40 Homes Per Year

  • Wake up early
  • Call, text and email all incoming leads immediately
  • Send a postcard to your database once per quarter
  • Call your database yearly
  • Do 1 pop-by per year
  • Create 1 video per week
  • Send a quarterly email to your database 
  • Farm an area quarterly
  • Hold 1 open house per week
  • Create a Facebook page about local real estate
  • Develop a professional network for referrals
  • Post on Social media 3-5 times per week
  • Create a Facebook strategy
  • Go to 2 local real estate conferences per year
  • Utilize Pederson Realty for coaching
  • Attend educational opportunities in the office
  • Work in the office 3 times a week minimum
  • Text and e-mail database about office events
  • Read books and listen to podcasts about real estate
  • Hand out 5 business cards daily
  • Develop, Execute and Review your business plan

41+ Homes Per Year

  • Wake up at a set time daily with purpose
  • Call, text and email all incoming leads immediately
  • Send a postcard to your database once per month
  • Call your database quarterly
  • Do 4 pop-bys per year
  • Create 1 video per day 
  • Send a monthly email to your database
  • Farm an area monthly
  • Hold 4 open houses per week
  • Create Facebook and Instagram pages about local real estate
  • Develop a professional network for referrals and actively be involved
  • Become or hire a Facebook and Instagram ads expert
  • Utilize Listings 2 Leads for lead generation
  • Create and implement a social media campaign
  • Go to 2 national real estate conferences per year
  • Utilize Pederson Realty for coaching weekly
  • Hire an outside coach
  • Attend all educational opportunities in the office
  • Work in the office 5 times a week minimum
  • Call, text and email database about all office events
  • Read books and listen to podcasts about real estate and Mindset
  • Hand out 10 business cards daily
  • Develop, execute and review your business plan monthly